MODULE 1 - unit 1
Activity 2
Fill the gaps with the words in the box:
inevitable
uncertain
effective
dedication
fundamentals
blend
investment
embarking
promote
In a complex world of changing technology,
economic conditions, increasing competition and information overload, change is constant.
They (marketing principles) are equally important for an individual
on a career or a person in mid-life dealing with any inevitable job change.
Employees no longer have the luxury of counting on the “golden handshake” after a lifetime of
to one company.
Yet nothing is more important than a plan for managing the
changes that life brings.
There are many textbooks that teach the
of marketing: how to market goods and services and develop an
marketing plan for a business organisation.
The most important
you can make is yourself.
This must be at the right income or price, with the right
of tools to
your individual skills, education, and experience.
submit
